
The same holds true with music. The business side requires a lot of an artist. They have to be aesthetically pleasing to look at and if they don't have a gimmick, then forget about it. Do they stand up there and play a guitar with a scruffy beard and a flannel shirt? Not enough anymore, get your ass to the coffee shop. Without an extreme quirkiness or something to make an artist stand out, they're not marketable.